When I think about the companies I actually enjoy doing business with, either personally or with PropertyADD, it's almost as simple as saying that it's the ones who do what they say they will.
Isn't that sad? That we're so used to being disappointed by people we pay to do a job that them just getting the basics right leaves us celebrating!
This is exactly the reason that the companies who do just a little bit more than they have to, exceeding your expectations, are the ones who win your recommendations, as well as your repeat business.
For business owners, the starting point for this is creating a "can do" culture with happy-to-help staff. But it's also about trying to think of how to be memorable.
With the mecury hitting the 30s marker in the South today, you could be handing out branded bottles of water to people suffering in the heat for instance. Not outside of the office as a promotional campaign (though that could work), but in a show of consideration for people who walk into the office, or meet you at viewings.
It's a future win sure, but being memorable for the right reasons is certainly something that many estate agents could do with improving!
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