26 July 2010
Posted in Online Marketing
Following the guest blog from Neil on how-to guides for estate agents last week, Phil Spencer popped up and showed exactly how it's done with his top 20 ways to add value to your home in the Telegraph at the weekend.
Here are 13 suggestions for other titles for guides you could write in order to help build relationships with your clients:
- How to plan your search for a property.
- Where first time buyers should look in the local area.
- How to make the most of viewing a property.
- Quick and good value fixes for achieving a maximum sale price.
- Typical buyers for each local area - who to target for your property.
- Costs and recommendations for typical post-move building projects. Turning a nearly house into the right one.
- Parents guide to property for the best local schools.
- Suggestions of cheaper alternatives for the most popular areas.
- Local area factsheet: statistics, costs, companies, services, etc.
- Conducting the best possible viewing as a vendor.
- How we realistically value your home - so you can too.
- A guide to saving for a home for renters - the buyers of tomorrow.
- How you can help us sell your home.
Putting together guides like this is useful for your clients and helps to differentiate you as the thoughtful local estate agent. It also saves you time when answering the same questions over and over again!



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