21 July 2010
Posted in Online Marketing
Today, I wanted to post a link to an interesting article I found on the Dakno blog, putting together a Twitter welcome page.
It's the same principle I've talked about a few times in the past.. You don't get very long to convince people that they've found what they're looking for when they arrive at your website, so make sure you feed them quickly.
Tailoring landing pages to their specific wants and interests gives you the best possible chance at 'converting' them into customers.
Bobby's recommendations for a subtle page that says a bit more about you and your values is a great example of this.
http://redcubemarketing.com/#/how-i-use-twitter/4533366555
Problem is, a large proportion of agents can't or just don't know how to add pages and content to their web sites.
I suggest they need to consider this next time they change their site - What Content management system do they have and how easy is it to use.