The art of persuasion

I finally managed to get a chance to catch up on some of the blogs I subscribe to this weekend - one of them well worth sharing. Six weeks or so ago, Guy Kawasaki wrote a great article on 5 Ways to be Persuasive for OpenForum, a good community for small business owners.

He highlighted some very powerful suggestions that many of you will already do, subconsciously or otherwise and I recommend you give it a read.

Your ability in negotiating a win/win - firstly between your company and the vendor or landlord and then subsequently between them and their applicant - is essential to the reputation and growth of your estate agency.

I'd recommend Guy's own blog too.