11 for sale by owner websites to bookmark

26 April 2010
Posted in Canvassing
Why would an estate agent want to bookmark a private seller website you wonder? Take a look back at a blog article I posted in March, turning private sellers into valuations
  1. http://www.tepilo.com/
  2. http://www.bethemiddleman.com/
  3. http://www.owner-direct.eu/
  4. http://www.vivastreet.co.uk/
  5. http://www.gumtree.com/
  6. http://www.ebay.co.uk/
  7. http://www.usforhomes.com/
  8. http://www.houseweb.co.uk/
  9. http://www.propertiesdirect.co.uk/
  10. http://www.movehomeonline.co.uk/
  11. http://www.homesonsale.co.uk/
And how should you use this information to win new instructions? Consider them a source of leads like any other..
  • Monitor the sites for properties in your area being sold privately.
  • Consider how long it would be appropriate to leave before getting in touch with the owner. The object here is to help not hassle the owners.
  • When a property comes up that you are able to recognise, drop a canvassing letter in the post, or visit the property personally to up-sell your service.
  • Do not get in touch with them directly through the website.
  • Make sure that the letter is well targeted and enticing: "Struggling to sell your home privately?" Educate and sell subtly.
  • Recognise that they may have a negative impression of estate agents and adapt your offering appropriately: fixed fee, no fee if privately sold, etc.
There are several 'nearly estate agent' websites out there that I considered including. These generally offer both a FSBO service and a low cost estate agency offering, which allow properties to be listed on the main portals. I've excluded these companies from the list on the basis that fixed price agents are estate agents just like the rest of you!

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