Does your estate agent website say what you think it does?

It's an old saying, but even today a picture really is worth a thousand words. Yesterday, Gail Gibson's guest blog asked the question:

Do the words on your website, flyers or brochures truly represent and reflect a clear message about your business?

Visitors to your site will make a very quick impression about whether or not you are likely to be able to provide the solution they are looking for. However, sometimes it's hard for you to see the wood for the trees.

Using Wordle, you can quickly produce a graphical representation of your website's content, starting with your homepage as the most likely 'landing page' for visitors. Just enter the URL (address) of your website and hit the 'Submit' button.

For the homepage of the Modern Estate Agent blog after Gail's post yesterday, a summary of the content looks like this (click the image for a larger view):
The size and impact of each word indicates how much it is used on the page. 'Business' just happens to be a word that was repeated heavily in Gail's blog yesterday!

Using Wordle you can highlight the areas of content which need work - words which need to be given more or less impact.

Even better, you can then add the image to your webpage to help tell your story visually.

Note: you'll need to use the 'Print Screen' button on your keyboard to screenshot it and save the image yourself.