Local business listings on Yell

Getting back to the local search optimisation theme, there is no doubt that having your company listed on Yell.com (the online Yellow Pages) is still a worthwhile thing - with or without the website link.

It's not necessarily that people look to Yell when trying to find local estate agents, though I'm sure some still do, but more that you increase your local authority by continuing to create citations for your business (online mentions of your company name, address and phone number).

If you're not already listed, there is a link to the free business listing from the front page at http://www.yelldirect.com/.